Professional Brand Identity for Small Businesses

Lostudio helps small businesses uncover what makes their brand different, then shape it into a clear visual identity through logo design, colour, typography and a consistent look that feels credible, professional and ready to grow.

✔ DEDICATED DESIGNER

✔ CLEAR COMMUNICATION

✔ STRUCTURED TIMELINES

✔ ON-GOING SUPPORT

Start Uncovering
Silhouette of a person's head in profile with earphones, set against a black background with a circular gradient.
A colorful banner with the words 'Happy Holidays' written in white, surrounded by decorative snowflakes, and a gradient background of red, orange, and yellow.
Black and white illustration of a creature with large ears and a long tail.
Black background with white text that reads 'The Best Choice'.
A black and white image of a vintage scene with a microphone on a stand at the center, surrounded by a crowd of people, some with musical instruments, at an outdoor event during nighttime.
A person playing the violin outdoors during sunset
A close-up of a fluffy gray and white kitten lying on a soft, light-colored surface.
Black and white checkered snake coiled on a textured surface.
A black and white illustration of a frying pan with seven eggs inside, on a white background.
Black and white image of a cartoon gorilla with a prominent face, large eyes, and a round nose.
A person holding a smartphone with a screen displaying a profile picture of a woman with blonde hair in a blue shirt and the word 'Profile' at the top.
Two boys sitting on a bed, playing with their smartphones.

Brand Discoveries

  • A muscular man in a push-up position with a dark background, the text 'ATHLETICA' and 'MOVEMENT IN PROGRESS' overlayed on the image.

    Athletica

    A performance apparel brand made for hybrid athletes who train across disciplines and refuse to stay in one lane. Built to cut through a crowded sportswear market, the identity centers on forward movement, resilience, and the mindset of never giving up. It’s not just gear — it’s for people who keep pushing, no matter what.

    See more

  • Same Old Champagne

    A fresh take on a drink long celebrated in music culture. Inspired by hip hop’s iconic connection to champagne and the smooth rhythm of R&B, the brand reflects how music has shaped its symbolism and status. By introducing champagne in cans and smaller portions, Same Old makes that energy more accessible and everyday. Built on rhythm and reinvention, it encourages people to step out of the same old flow and celebrate in their own way.

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  • Text saying 'FIND WHAT FITS', with part of the phrase 'crackeroo' visible, stylized in black and orange font.

    Crackerjac

    Crackerjac exists for the curious — those finding their own path, building quiet confidence, and becoming their own version. Through versatile clothing and meaningful details, we encourage people to Find What Fits: their style, their mindset, their direction, and their place in the world.

    see more

Built For Small Businesses That Want To Grow

Brand Identity, Uncovered

LOGO DESIGN
Visual Direction
Colour Palette
Brand Applications
Typography
Business Stationery
Final Brand Files
Brand Guidelines

Ready to elevate your brand?

click here to Get Started

Why Lostudio Exists

Lostudio is a graphic design studio built up of one dedicated professional designer with a key drive to help small businesses and growing brands find clarity through thoughtful, considered design.

The name reflects a simple truth — many businesses feel lost when it comes to their visual identity. I work closely with each client to create branding and design that feels intentional, consistent, and true to who they are.

From logos to printing materials, every project is handled with care, clear communication, and attention to detail, making the process straightforward and collaborative from start to finish.

Don’t get lost in the crowd.

From Lost to Found

Silhouette of a person sitting on a bench, reading a book, against a background of a sunset or sunrise.

Step 1. Get Started

Send an enquiry or book a call so we can understand your business, your goals and what you want your brand identity to achieve.

A silhouette of a man with a briefcase, and a couple walking down a street at sunset.

Step 2: Uncover

We explore your business, audience and visual direction, with direct communication throughout so the process feels clear and collaborative.

An upward-pointing black arrow inside a black circle.

Step 3: Create

Your brand identity is designed with purpose, including your logo, colours, typography and overall visual style.

Black-and-white illustration of a bird holding a small flower in its beak, standing on a branch.

Step 4: Refine

We review the design together, make final adjustments and deliver your completed brand identity files ready to use.

Get started now

Ready to Get Found?

Feeling a bit lost? Let’s discover the right direction.

If you have a project in mind, a few questions, or you’re feeling a bit unsure about what you actually need, feel free to get in touch. There’s no pressure and no obligation, just a straightforward conversation to help you figure out the best next step for your business.

Whether you’re ready to get started or just want a bit of clarity, I’m happy to help point you in the right direction.

Frequently Asked Questions

Still have questions? Take a look at the FAQ or reach out anytime. If you’re feeling ready, go ahead and apply.

Get started

  • Every project is bespoke and tailored to the needs of each business. Prices typically range from £500 to £2,000+, depending on the size of the project, the number of deliverables required and the level of detail involved.

    Once we understand what your business needs, we can provide a clear quote before any work begins.

  • A brand identity can include logo design, colour palette, typography, visual direction, brand guidelines and final design files. Each package is tailored to your business, so you only receive what is useful and relevant to your brand.

  • This service is designed for small businesses that need a clear, professional and consistent brand identity. It is ideal for new businesses, growing businesses or existing brands that feel unclear, outdated or ready for a refresh.

  • Yes. If your current brand feels outdated, unclear or inconsistent, we can help refine and refresh it while keeping the parts that still work. The aim is to make your brand feel more focused, professional and ready to grow.

  • Timelines can vary depending on the size of the project and how quickly feedback is provided. Once we know what is needed, we will give you a clear project timeline before work begins.